A Bike Parts x Magazines Collabo


Did ya’ll get to check the Bicycle Film Festival that trailed through your city this summer? If so, you probably noticed the PUMA sponsored custom made bikes created by your favorite magazines… and maybe even started to covet. Now’s your chance to become the proud owner of one of these mag-branded machines!

PUMA approached seven of the most relevent lifestyle magazines and asked them to create a bike depicting their publication’s personality. But there was a catch, each mag was given just $200 to make the bike, which could also only be made with recycled bicycle parts. All of the bikes traveled to the North American destinations (New York, Los Angeles, Chicago, Toronto, Portland, Minneapolis and San Francisco) for the Bicycle Film Festival and were put on display at each theater as part of the PUMA Re-Bike gallery.

Participating magazines include The Fader, Vice, URB, XLR8R, Theme, Swindle, and Anthem. Personalities of the spared two-wheelers range from Euro-Trash (Anthem), to “Magic Super Goodvibes” (the Fader), and even a sexy street smart show-stopper (Swindle). Each of these beauties has been put up for auction and can be yours as soon as tomorrow! View the bikes and place your bids now by clicking here!

All proceeds will benefit bicycle charities across North America.
For more info about the PUMA project, visit the website.

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